Daily Curl Shampoo

$28.00

More than clean — your curls deserve care.

This sulfate-free daily shampoo is designed specifically for wavy and curly hair. It gently removes buildup while delivering hydration and nutrients that help strengthen the hair fiber and balance the scalp. Powered by Centella Asiatica, aloe vera, sea algae, and cucumber extract, it leaves curls soft, defined, and full of bounce — never stripped or frizzy.

Whether you’re refreshing your routine or embracing your natural texture, this shampoo is your first step toward stronger, shinier, healthier curls.

Size:

8 fl. oz. / 237 mL

Variant

benefits

Gently cleanses without stripping natural oils
Boosts shine and moisture retention for bouncy curls
Strengthens strands and improves curl elasticity
Soothes and rebalances the scalp
Clean formula, safe for daily use and color-treated hair
Paraben-free, recyclable packaging, curl-conscious

how to use

For clean, hydrated, defined curls:

Apply to wet hair
Massage gently into the scalp and work through to the ends
Rinse thoroughly with lukewarm water
Follow with Aurra’s Daily Curl Conditioner for best results

Use as often as needed — gentle enough for daily care.

all ingredients

Distilled Water, Sodium C14-16 Alpha Olefin Sulfonate, Aloe Barbadensis (Aloe Vera) Juice, Cocamidopropyl Betaine, Sulfosuccinate, PEG-150, PEG-6, Decyl Glucoside, Sodium Cocoyl Glutamate, Fragrance, Polyquaternium 7, Hydroxypropyltrimonium Honey, Vegetable Glycerin, Centella Asiatica (Gotu Kola) Extract, Laminaria (Algae) Extract, Macrocystis Pyrifera (Sea Kelp) Extract, Cucumis Sativus (Cucumber) Fruit Extract, Camellia Sinensis Leaf (Green Tea) Extract, Panthenol, Citric Acid, Phenoxyethanol, Potassium Sorbate, Calendula Officinalis (Calendula) Flower Extract

what you're wondering!

1. Is this shampoo sulfate-free?

Yes — it uses gentle, non-stripping cleansing agents suitable for curls and sensitive scalps.

2. Will it work on color-treated or chemically processed curls?

Absolutely. It’s safe and nourishing for color-treated, bleached, or relaxed hair.

3. Can I use it daily?

Yes — it’s gentle enough for daily washing, even for dry or fragile hair types.

4. Does it help with scalp irritation or dryness?

Yes — aloe vera, cucumber, and calendula soothe and hydrate the scalp.

5. Will it weigh down my curls?

No. The formula is lightweight, silicone-free, and designed to enhance bounce and volume.

Daily Curl Shampoo

$28.00

vegan

dermatologically tested

cruelty free

why you'll love it!

Because curls thrive on balance — not harsh cleansers.

This formula brings together scalp care and strand care in one refreshing, lightweight wash. With sea minerals, cucumber, and honey-derived hydration, your curls are left feeling soft, defined, and easy to manage from the very first rinse. Gentle enough for daily use. Powerful enough to make a difference.

consumer results

After 10 days of use*:

93% said their curls felt cleaner, softer, and more defined
89% noticed less dryness and frizz
86% reported better hydration and improved scalp comfort
84% felt their hair retained curl shape longer between washes

* Based on a self-assessment study of 26 participants with curly or wavy hair

key ingredients

Centella Asiatica (Gotu Kola)Stimulates scalp circulation and strengthens hair follicles for improved growth and resilience.
Laminaria & Sea Kelp ExtractsRich in minerals and antioxidants to fortify strands and add light-reflecting shine.
Cucumber ExtractCalms the scalp and delivers moisture, supporting soft, shiny curls.
Aloe Vera JuiceHydrates and soothes, helping to reduce irritation and dryness.
Panthenol (Pro-vitamin B5)Improves elasticity, strengthens the hair shaft, and helps retain moisture.

Need help?

Frequently Asked Questions

about our products

Are your products safe for sensitive skin?

Yes. All Aurra formulas are developed without parabens, sulfates, phthalates, mineral oils, or harsh chemicals. They are dermatologist-tested and safe for all skin types — including sensitive and reactive skin.

Do you test on animals?

Never. Aurra is proudly cruelty-free. None of our products or ingredients are tested on animals, and we only work with certified cruelty-free labs.

Where are your products made?

Our skincare and makeup are developed and produced in North America, in certified laboratories that meet strict quality and safety standards.

Are your products vegan?

Most of our formulas are 100% vegan. Any exceptions (like natural beeswax) are clearly labeled on the product page.

orders & shipping

Where do you ship to?

We ship to over 40 countries, including the U.S., Canada, France, Germany, the U.K., and more. Shipping options are shown at checkout.

How long does shipping take?

– U.S.: 3–6 business days

– Europe: 5–10 business days

– International: 7–14 business days

All orders include tracking.

Do you offer installment payments?

Yes. 2x or 3x installment options are available for eligible customers (depending on your country and payment method).

Can I return a product?

Yes. You may return any unopened and unused product within 14 days of delivery. Just contact our customer care to initiate the return.

Free shipping

Free us shipping on orders over 50$

Customer service

We are available from monday to friday to answer your questions.

Secure payment

Your payment information is processed securely.

ABOUT AURRA

At Aurra, we believe beauty is a celebration of nature and self-love. Founded with a passion for crafting pure, natural products, we bring you a harmonious blend of skincare, makeup, and hair & body care that nurtures your glow from within. Our ultra-clean formulas, enriched with powerful ingredients like hyaluronic acid, ceramides, and botanical extracts, are designed to suit every skin type—even during life’s most delicate moments, like pregnancy.

More than just a beauty brand, Aurra is a commitment to radiant living. We pour heart into every creation, ensuring each product delivers luxurious results while honoring the planet. Join us on this journey to rediscover your natural brilliance—because your glow deserves to shine.